Mobile internet is likely to take over the online business completely in the upcoming years. In the present scenario, the progress rate of this field is also quite high. People are moving into mobile phones, smartphones, ipads and other PDAs for using internet rather than desktop computers or even laptops. This has made it mandatory for companies to have a mobile website for their business.
Mobile internet users look for quick and easy search on the go and if a website creates hindrance for them, they are not likely to return on it ever. Thus for businesses, that cannot afford to loose the potential market of mobile internet users, a mobile website is a must. A mobile website is specifically designed as per the pixel and size requirements of a PDA. The view of a normal website is not the same on a mobile phone as it is visible on a desktop computer. The difference between the two appears in terms of image pixels, text size, loading period, navigation, etc.
Search results also largely vary in desktop and mobile internet. Mobile websites generally appear at a higher rank on the search engine in comparison to desktop websites. For this reason, many social networking websites and web portals also provide a separate link on their web pages to access the mobile version of their website. Thus, if you want your business to survive in the era of mobile internet then strive for a mobile website that is compatible across all the main mobile platforms.